Who would have believed that such programmes that were introduced to us under the veil of 'protecting our interests' would make it to mainstream television, and at the same time achieving respectable ratings.
In past years programmes have shown there muscle by bring to rights such industry heavyweights as British Airway, Hoover, Dixons and countless others
With the sad loss of Jill Dando, this genre still has few icons, though those that it does have - can they ever escape?